Ogilvy has promoted Arvind Srivastava from chief technique officer for Ogilvy China to the identical place throughout Asia, with rapid impact. Srivastava replaces Benoit Wiesser, who will likely be relocating to Europe to be nearer to household.
Srivastava began his profession as a CRM planner at OgilvyOne Delhi and has spent almost 18 years with Ogilvy Asia, the place he has labored in varied strategic planning roles throughout the markets. He moved to Shanghai in 2016, the place he’ll proceed to be primarily based in his Asia function. Srivastava additionally led and anchored Ogilvy China’s technique for international shoppers corresponding to Nestlé and Coca-Cola and performed a key function on giant Chinese language manufacturers, together with AliExpress.
Below his management Ogilvy has been ranked one of the crucial efficient networks within the Better China Effies for 3 of the previous 5 years. “I’m excited on the alternative to associate with our technique and enterprise leaders to proceed evolving and modernizing Ogilvy Asia’s strategic options to drive progress and influence for our shoppers on the intersection of capabilities,” Srivastava stated.
Chris Reitermann, co-chief government Asia and chief government Better China, stated Srivastava was strongly positioned to take up his new function due to his “deep understanding of the evolving technique wants of our shoppers” and says the Ogilvy veteran brings a mixture of enterprise, model and digital technique to the desk.
