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Home News Asia Pacific

APAC New Enterprise League: December 2021 report | Promoting

by BVCadmin
February 9, 2022
in Asia Pacific
0
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CREATIVE AGENCY PERFORMANCE LEAGUE

RANK THIS MONTH RANK  LAST MONTH AGENCY RECENT WINS ESTIMATED YTD WIN REVENUE (US$m) RECENT LOSSES ESTIMATED OVERALL YTD REVENUE (US$m) NUMBER OF WINS
1 1 Ogilvy Lifeasy China, Sunwoda Digital Co Ltd China, NEA Singapore 101.6   100.6 573
2↑ 14 VMLY&R Coca Cola India Mission, Lululemon China Mission, QSR Shops Malaysia Mission 81.3 LG TVs International 78.8 159
3↓ 2 WPP The Coca-Cola Firm International 66.0   66.0 1
4↓ 3 Wunderman Thompson Vedanta India Mission, Mega Lifesciences Public Co Ltd India Mission 59.6   59.6 239
5↓ 4 DDB Pfizer Med Ed Australia, Hennessy GTR Gamification China Mission, Carlsberg 1664 China Mission 50.6   50.6 223
6↓ 5 Leo Burnett McDonald’s China Mission, Siam Kubota Thailand, PMI Hong Kong Mission 51.4 GIO insurance coverage Australia 50.0 160
7↑ 9 BBDO Mercedes-Benz China, Budweiser China undertaking 35.4   34.9 113
8↓ 7 Havas Worldwide IKEA India Mission, McKinsey & Firm India Mission, Puy du Fou China Mission 32.0   31.0 97
9↓ 6 Digitas MOC Mission, UnionPay Mission, Huawei China Mission, Ji Nan On Cloud China Mission 30.7   30.7 52
10↓ 8 Dentsu KSF China Mission, Ito En China Mission, Social Alpha India 31.4 United Airways International 30.4 129

MEDIA AGENCY PERFORMANCE LEAGUE

RANK THIS MONTH RANK  LAST MONTH AGENCY RECENT WINS ESTIMATED YTD WIN REVENUE (US$m) RECENT LOSSES ESTIMATED OVERALL YTD REVENUE (US$m) NUMBER OF WINS
1 1 Mindshare Yili China, China Sports activities Lottery China Planning, Pretty Skilled College India 175.7 Meta (Fb and so on) International 140.9 230
2 2 MediaCom AkzoNobel China, William Grant & Sons China, Bose Company Korea 72.4 Breitling China 68.1 54
3 3 Wavemaker Foodpanda Philippines, Zuellig Prescribed drugs Philippines 60.3 Campari Group Australia 56.2 127
4 4 PHD ShareChat India, Sanofi India, Lead Faculty India 50.5 Brillon India 48.8 80
5 5 OMD Beiersdorf APAC, Danone Thailand, Solar Life Monetary Hong Kong 51.9 Yili China TV Shopping for 36.8 102
6 6 Zenith Subway Australia, Reckitt Australia 47.8 Edrington Singapore 30.7 62
7↑ 12 Dentsu X Reckitt Benckiser India, Mandom  Malaysia Mission 30.4   30.2 189
8↓ 7 Publicis Media Stellantis International, Nestle Pakistan 25.0   25.0 2
9↓ 8 Spark Foundry Abbott Laboratories India, Johnson & Johnson Australia, Meta (Fb and so on) International 23.0   22.8 42
10↑ 11 Carat The Coca-Cola Firm Korea, SA Authorities Australia 31.7 Foodpanda Malaysia 21.7 161

TOP 10 APAC CREATIVE WINS

AGENCY ACCOUNT AREA
VMLY&R Coca Cola Mission India
BBDO Mercedes-Benz China
VMLY&R Lululemon Mission China
Particular Group Wimp to Warrior New Zealand
BMF 9 Leisure Australia
BMF Dept of Dwelling Affairs Australia
VMLY&R QSR Shops Sdn Bhd (KFC) Mission Malaysia
VMLY&R HORLICKS Mission India
VMLY&R FMC Mission India
Havas Worldwide IKEA Mission India

TOP 10 APAC MEDIA WINS

Company Account Space
Dentsu X Reckitt Benckiser (India) Ltd India
OMD Beiersdorf International
Carat The Coca-Cola Firm Korea
Dentsu X Mandom (Malaysia) Sdn. Bhd. Mission Malaysia
Dentsu X Tencent Monetary Know-how China
OMD Nationwide Australian Labor Celebration Australia
Carat SA Authorities Australia
Carat Woolworths Supermarkets Mission Australia
Havas Media Taisho Philippines
Carat Hayat Kimya Vietnam

Methodology: The New Enterprise League has been compiled with the help of R3. Knowledge from quite a lot of multi-national businesses is collected and collated on a month-to-month foundation and the collated knowledge is balanced in opposition to consumer estimates, Nielsen ADEX, discounted to acceptable ranges after which transformed to a income estimate by R3. Please word that R3 doesn’t audit the information offered by the businesses or the revealed outcomes. All feedback and queries ought to be despatched to [email protected].



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Tags: AdvertisingAPACbusinessDecemberLeagueReport
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